Recognize a research and development initiative by an organisation that has contributed to the growth and enhanced the products/processes.

Recognize an initiative by an organisation to promote and incorporate sustainable practices in their processes. The initiative will encapsulate changes already implemented by the company, that have had a positive impact on the business.

Recognize a technology driven initiative that has impacted and transformed the food and beverage industry through a solution linked to the digital and technological sphere.

Recognize an organisation for innovation in logistics, supply chain and warehousing services for ensuring the safe handling and tracking of products to their end consumers.

Recognize an organisation that has used traditional media like TV, radio, print etc to engage with their target audience and achieve specific marketing objectives.

Recognize an organisation that has used social and digital media to engage with their target audience and achieve specific marketing objectives. It recognizes campaigns that have successfully leveraged social media channels, such as Facebook, Instagram, Twitter, and others to create compelling and engaging marketing campaigns that resonate with their target audience.

Recognize an organisation's marketing initiative for introducing a new product or revamping an existing product to the market. Nominations must clearly demonstrate creativity, innovation, and effectiveness in their campaigns, which have resulted in successful sales and increased brand awareness.

Recognize an initiative to develop packaging which is environmentally sustainable, ensures safety of the product, is cost effective and improves the appeal and brand equity.

Recognize start-ups who are making an impact in the food industry by bringing new products/technologies/business ideas.

Recognize an organisation's initiative to provide skilling and employment opportunities to women especially from economically backward communities and thereby contributing to their living standards.

Recognize a training initiative by an organisation which has a demonstrable record, over at least 2 years, of providing pioneering or innovative training and education initiatives in food, which are likely to impact the health and well-being of consumers.